A selection of international awards our Certified Irish Hereford Prime beef has won.

International Taste & Quality Institute (iTQi)
iTQi is the world’s leading independent chef and sommelier based organisation dedicated to certifying superior food and drink products from around the globe. The jury members are opinion leaders and taste experts who are selected within the 16 most prestigious European culinary and sommelier associations.
Hereford Dry Aged Striploin Steak
Superior Taste Awards 2017
Brussels, Belgium, March 2018
Hereford Dry Aged Rib Eye Steak
Superior Taste Awards 2017
Brussels, Belgium, June 2017

Great Taste Awards
Great Taste, organised by the Guild of Fine Food, is the acknowledged benchmark for fine food and drink. It has been described as the ‘Oscars’ of the food world and the ‘epicurean equivalent of the Booker prize’. Quite simply the Great Taste logo is the sign you can trust when buying food and drink in your local, quality retailer.
SuperValu Signature Tastes Hereford Rib Eye Steak
Great Tastes Awards 2016
London, England, October 2016
SuperValu Signature Tastes Hereford Striploin Steak
Great Tastes Awards 2016
London, England, October 2016
SuperValu Signature Tastes Hereford Fillet Steak
Great Tastes Awards 2016
London, England, October 2016

Irish Quality Food & Drink Awards
The Irish Quality Food Awards reward great tasting products with the finest of flavours, ingredients and nutritional values. They are judged by a panel of chefs, chef-lecturers, home economists, food writers, restaurateurs and food technologists.
SuperValu Signature Tastes Hereford Rib Eye Steak
Irish Quality Food & Drink Awards
Dublin, Ireland, October 2016

Blas na hEireann
Blas na hEireann, The Irish Food Awards is the biggest competition for quality Irish produce on the island of Ireland. The Blas awards are the biggest blind tasting event in the country and the criteria on which the product is judged as well as the judging system itself, developed by Blas na hEireann and the Food Science Dept of UCC, is recognised as an international industry standard.
Signature Tastes Hereford Beef Gourmet Burgers
Blas na hEireann
Kerry, Ireland, October 2016
SuperValu Signature Tastes Irish Hereford Fillet Steak
Blas na hEireann
Kerry, Ireland, October 2016

World Steak Challenge
The World Steak Challenge offers producers of steak from across the globe the chance to benchmark their products against their competitors. Each year over 83 steaks are entered from over 17 countries including Ireland, Brazil, New Zealand, Australia and USA. Products include specialised breeder entries such as Japanese-origin Waygu and cross breed Angus. All steaks are assessed by expert panels of chefs and food writers.
SuperValu Signature Tastes Hereford Striploin Steak
World Steak Challenge
London, UK, September 2016

The Grocer Awards
The Grocer Gold Awards recognise best practice, reward innovation and celebrate excellence across the food and drink sector.

BEEF! magazine
BEEF!, an American organisation, is for people who are interested in the business of beef. In 2009 BEEF! ran a high profile international steak competition that included favourites like New Zealand Wagyu, French Charolais and Argentine Angus.
Irish Hereford Prime Rib-eye
BEEF! Awards
Berlin, Germany, October 2009

The Irish Food Writers’ Guild
The Irish Food Writers’ Guild was formed in 1990 to promote high professional standards of knowledge and practice among writers about food, nutrition, food history and related matters and to assist in the formulation of links and networks amongst all involved in the food industry.
Superior Quality Irish rib eye dry-aged Hereford beef
The Irish Food Writers’ Guild
Dublin, Ireland, November 2008

Masterchef Italia
Certified Irish Hereford Prime was the official beef on Masterchef Italia, 2015. The series, 24 episodes, used only Certified Irish Hereford Prime beef, including a special beef focused episode that aired on 26 December.

The World Steak Challenge
Held for the first time in Ireland, SuperValu’s Signature Tastes Hereford Fillet Steak and Signature Tastes Hereford Ribeye Steak both won gold awards. SuperValu’s Signature Tastes Hereford Striploin Steak also received a silver award.
Hereford Ribeye Steak
SuperValu’s Signature Tastes Hereford Gold Award
Dublin, Ireland, February 2020
Hereford Fillet Steak
SuperValu’s Signature Tastes Hereford Gold Award
Dublin, Ireland, February 2020
Hereford Striploin Steak
SuperValu’s Signature Tastes Hereford Silver Award
Dublin, Ireland, February 2020